Robert Kiyosaki LIVE

Interview with Robert Kiyosaki, author of Rich Dad Poor Dad and creator of the game CASHFLOW.

Robert discusses the state of the economy, the purpose of the Rich Dad company and the number one skill of an entrepreneur.
Part 2 :
Robert Kiyosaki, author of Rich Dad Poor Dad and creator of the game CASHFLOW.

In this segment, Robert explains the B-I Triangle and why context is just as, if not MORE important than content. By context I mean the mission of the company, the team involved and the leadership. These pieces are more directly responsible for the success of the company than anything else.

The content is the product, legal, systems (business, IT), communications (PR, marketing), and cash flow (accounting). These are what Robert refers to at the MBA portion of the business. All of them are extremely important.

However, the one thing new business owners focus on the MOST, is the product. In this clip Robert explains that the product is the smallest and most insignificant piece of a business.

The example he uses is McDonalds. The hamburgers they sell are really, very bad. But the business systems and context they have created makes it a great business. In fact, one of the best on the planet.

Robert also gives more insight into the event coming up at the beginning of May. He mentions that if you are looking for happy camp, glide through the course, get out early and head to the bar, this is NOT THE COURSE FOR YOU!
In part 3 , the final segment of my interview with Robert Kiyosaki, author of Rich Dad Poor Dad and creator of the game CASHFLOW, Robert talks about moving from the employee world to the business world. This shift is the BIGGEST shift a person can make in the world of business. It requires an entirely different mindset and an entirely different set of tools.

Robert also talks about the number on skill of an entrepreneur, the ability to raise capital. Without capital, or cash flow, the entire business will fail. Cash flow is the base, the foundation for making a business successful.

We then talk about the many challenges of being an entrepreneur. How success only brings on more challenges. It is the truth. The more successful you are, the more you have to deal with as an entrepreneur.

Robert then makes a very good point about the difference between playing it safe and taking risks. The difference between a successful entrepreneur and an employee is the ability to take risks a be on the edge. Employees play it safe because they value security and comfort. Being uncomfortable and taking risks is the entrepreneur's domain!

And finally, Robert talks about how money is the way entrepreneurs keep score. The line between success and failure is very clear and it is measured in how much money is generated.